Ironhack Barcelona - Coding and UX for Growth Marketers
Monday 13 November 2017, 19:00 - 20:00
C/Pamplona, 96 - 08018, Barcelona, España
PLEASE REGISTER THROUGH THIS LINK • Are you a Growth Marketer and don't know how to code? • Do you really understand how a web page works? • Do you know how to connect to an API? • Have you ever conducted an A/B test? Your customers are online, that's not a secret anymore. People's attention is the most scarce resource and understanding how your audience engage online is one of the most skills you can have. Nowadays, a marketer without technical skills is like a journalist that doesn't even know how to write. Andrew Chen said it best in his book Growth Hacking Marketing, “Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?” and answers with "A/B tests, landing pages, viral factor, email deliverability, and Open Graph.” During this event, we are going to uncover what a Growth Hacker is and the steps you have to take to become one. En este evento vamos a explicar bien qué es un growth hacker Agenda: • 18:30 Welcome! • 18:40 What's Growth Hacking? • 18.50 What's programming and how can it help as a Growth Hacker? • 18:50 A Growth Hacker day to day. • 19:20 How to get there? An alumni testimonial about how programming helped lead the way. • 19.30 Other tech skills that could also help in the role. • 19:40 Beers and Networking.
Publicado por: Betabeers